Keep a copy of this guidance
Download a print-friendly PDF to use while preparing your artwork.
Work through the job in four steps
Understand the difference
Screens emit light in RGB; most process print uses inks. Some bright screen colours cannot be reproduced exactly with standard CMYK.
Use the right profile
Ask which colour profile or PDF preset suits the process and paper. Avoid blind conversion through several applications.
Consider the stock
Coated and uncoated papers reflect light differently, so the same ink values can look different.
Approve a proof
For a critical brand colour, agree a colour-managed proof or physical sample and its viewing conditions.
A laptop display is not a colour reference unless calibrated and used in controlled conditions.
Before you send the file
Check the exact specification with The Print Centre Warrington before final export. Bleed, resolution, colour setup, imposition and finishing allowances depend on the product and production route. Approve the final file and content yourself.
Keep planning
Technical background: Adobe print guidance ↗. Our practical notes adapt this for planning; your approved job specification takes precedence.